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Cloud Identity is an Identity as a Service (IDaaS) and enterprise mobility management (EMM) product. It offers the identity services and endpoint administration that are available in Google Workspace as a stand-alone product. As an administrator, you can use Cloud Identity to manage your users, apps, and devices from a central location—the Google Admin console. The latest updates on Zero Trust security and cloud-based identity management are at the forefront of enterprise cybersecurity. It is one of the most important trends in 2022.